Youth development · Leadership · Entrepreneurship

Helping young people build the mindset to win.

The 1 Percent Mindset partners with schools and nonprofits across NYC to teach young people entrepreneurship, financial literacy, and the leadership skills to become their best selves — no matter where they start.

NYS M/WBE certified New York City 10+ partner orgs
1%
Young people, NYCIn our programs
Children's AidWildcatFedcapSt. Nick's AllianceQueens LibraryBMCC Children's AidWildcatFedcapSt. Nick's AllianceQueens LibraryBMCC
What we do

Skills schools skip — taught for life

Every program is built around real outcomes young people can use the same week, and carry for the rest of their lives.

Leadership

Our OWN IT curriculum helps students take ownership of their choices, their voice, and their future.

Entrepreneurship

In our flagship Leave A Legacy program, students build a business that fights social injustice — then film a commercial and pitch it.

Financial literacy

How money actually works — earning, saving, and budgeting — so young people make confident decisions.

Social-emotional

Mindset, identity, and mental health woven throughout, using our D.I.P. methodology.

In their own words

The proof is the young people

No statistic lands like a student telling you, in their own voice, what changed. Hit play.

10+Partner organizations
NYCSchools & nonprofits
K–12+Youth & young adults
M/WBEState certified
The method

The D.I.P. methodology

Every program runs on the same through-line — a repeatable system that helps a young person show up as the person they want to become.

D

Discipline

Build the daily habits that create what you want, long before you feel like it.

I

Identity

Decide who you're becoming and act like that person now. Behavior follows identity.

P

Purpose

Anchor the work to something bigger than yourself — the fuel that outlasts hard days.

Bring this to your school

Schools, nonprofits, and youth programs across NYC partner with us to deliver this work. Let's build something for your young people.

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