/* ============================================================
   THE 1 PERCENT MINDSET — v2 editorial design system
   Red #ED2024 · ink black · white · kinetic/brush energy
============================================================ */

@import url('https://fonts.googleapis.com/css2?family=Syne:wght@600;700;800&family=Archivo:wght@400;500;600;700&display=swap');

:root{
  --red:#ED2024;
  --red-dark:#BE1418;
  --red-soft:#FCEAEA;
  --ink:#0B0B0C;
  --ink-2:#161618;
  --ink-3:#232327;
  --white:#FFFFFF;
  --bone:#F1EEE8;
  --gray:#5E5E66;
  --gray-2:#9C9CA6;
  --line:#E7E4DE;
  --line-dark:#2B2B30;
  --display:'Syne',sans-serif;
  --sans:'Archivo',system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --wrap:1180px;
}

*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  margin:0;background:var(--white);color:var(--ink);
  font-family:var(--sans);font-size:17px;line-height:1.6;
  -webkit-font-smoothing:antialiased;overflow-x:hidden;
}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
h1,h2,h3,h4{margin:0;line-height:1;letter-spacing:-.02em}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 clamp(20px,5vw,52px)}
.skip{position:absolute;left:-999px}
.skip:focus{left:12px;top:12px;z-index:99;background:var(--red);color:#fff;padding:10px 16px;border-radius:8px}
.display{font-family:var(--display);font-weight:800}
.eyebrow{font-family:var(--sans);font-weight:700;font-size:12px;letter-spacing:.22em;
  text-transform:uppercase;color:var(--red);display:inline-flex;align-items:center;gap:9px}
.eyebrow::before{content:"";width:26px;height:2px;background:var(--red)}
.lead{font-size:clamp(17px,1.8vw,20px);color:var(--gray);line-height:1.55}

/* brush marker swipe — signature */
.swipe{position:relative;display:inline-block;white-space:nowrap}
.swipe>span{position:relative;z-index:1}
.swipe::before{content:"";position:absolute;left:-.1em;right:-.1em;bottom:.04em;
  height:.42em;background:var(--red);z-index:0;transform:rotate(-1.6deg);
  clip-path:polygon(0% 22%,5% 5%,24% 13%,49% 2%,72% 15%,93% 5%,100% 26%,97% 84%,78% 97%,53% 85%,29% 99%,7% 88%,1% 72%);}
.swipe--ink::before{background:var(--ink)}
.txt-red{color:var(--red)}
.outline{color:transparent;-webkit-text-stroke:2px currentColor}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;gap:9px;font-family:var(--sans);
  font-weight:700;font-size:15px;padding:14px 26px;border-radius:50px;
  border:2px solid transparent;cursor:pointer;letter-spacing:.01em;
  transition:transform .18s cubic-bezier(.2,.8,.2,1),background .2s,color .2s,border-color .2s}
.btn:hover{transform:translateY(-3px)}
.btn--red{background:var(--red);color:#fff}
.btn--red:hover{background:var(--red-dark)}
.btn--ink{background:var(--ink);color:#fff}
.btn--ink:hover{background:#000}
.btn--ghost{background:transparent;color:var(--ink);border-color:var(--ink)}
.btn--ghost:hover{background:var(--ink);color:#fff}
.btn--ghost-light{background:transparent;color:#fff;border-color:rgba(255,255,255,.45)}
.btn--ghost-light:hover{background:#fff;color:var(--ink);border-color:#fff}
.btn .ti{font-size:18px}

/* ---------- marquee ticker ---------- */
.ticker{background:var(--ink);color:#fff;overflow:hidden;border-bottom:1px solid var(--line-dark)}
.ticker__track{display:flex;width:max-content;animation:scroll-x 26s linear infinite}
.ticker__track span{font-family:var(--display);font-weight:700;font-size:13px;
  letter-spacing:.04em;text-transform:uppercase;padding:11px 0;white-space:nowrap}
.ticker__track .dot{color:var(--red);padding:0 22px}
@keyframes scroll-x{from{transform:translateX(0)}to{transform:translateX(-50%)}}
.ticker:hover .ticker__track{animation-play-state:paused}

/* ---------- header ---------- */
.site-header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.86);
  backdrop-filter:saturate(140%) blur(12px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:72px;gap:20px}
.brand img{height:26px;width:auto}
.nav-links{display:flex;align-items:center;gap:30px;list-style:none;margin:0;padding:0}
.nav-links a{font-weight:600;font-size:15px;color:var(--ink);padding:6px 0;position:relative}
.nav-links a:hover{color:var(--red)}
.nav-links a[aria-current="page"]{color:var(--red)}
.nav-links a[aria-current="page"]::after{content:"";position:absolute;left:0;right:0;bottom:-1px;height:2px;background:var(--red)}
.nav-cta{margin-left:4px}
.nav-toggle{display:none;background:none;border:0;color:var(--ink);font-size:26px;cursor:pointer;line-height:1}

/* ---------- HERO (home) ---------- */
.hero{position:relative;background:var(--white);overflow:hidden;
  padding:clamp(48px,7vw,86px) 0 clamp(44px,6vw,72px)}
.hero__grid{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(28px,4vw,56px);align-items:center}
.hero h1{font-family:var(--display);font-weight:800;
  font-size:clamp(46px,7.4vw,104px);line-height:.92;margin:20px 0 22px;letter-spacing:-.03em}
.hero .lead{max-width:46ch}
.hero__cta{display:flex;gap:13px;flex-wrap:wrap;margin-top:30px}
.hero__chips{display:flex;gap:10px;flex-wrap:wrap;margin-top:30px}
.chip{display:inline-flex;align-items:center;gap:8px;font-size:13px;font-weight:600;
  color:var(--ink);background:var(--bone);border-radius:50px;padding:8px 15px}
.chip i{color:var(--red);font-size:16px}
.hero__fig{position:relative;aspect-ratio:4/5;border-radius:20px;overflow:hidden;
  background:var(--ink);display:flex;align-items:center;justify-content:center}
.hero__fig img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.hero__fig .ph{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;
  background:radial-gradient(120% 90% at 70% 10%,#1d1d20,#0b0b0c)}
.hero__fig .ph b{font-family:var(--display);font-weight:800;font-size:min(34vw,260px);
  color:transparent;-webkit-text-stroke:2px rgba(255,255,255,.16);line-height:.8}
.hero__fig figcaption{position:absolute;left:16px;bottom:14px;z-index:3;color:#fff}
.hero__fig figcaption b{display:block;font-weight:700;font-size:16px}
.hero__fig figcaption span{font-size:12px;color:#C7C7CF;letter-spacing:.04em;text-transform:uppercase}
.hero__fig .slash{position:absolute;left:0;right:0;bottom:0;height:7px;background:var(--red);z-index:2}

/* ---------- stats band ---------- */
.stats{background:var(--red);color:#fff}
.stats__row{display:grid;grid-template-columns:repeat(4,1fr);gap:0}
.stat{padding:clamp(26px,4vw,46px) clamp(14px,2.4vw,30px);border-right:1px solid rgba(255,255,255,.22)}
.stat:last-child{border-right:0}
.stat b{font-family:var(--display);font-weight:800;font-size:clamp(34px,4.6vw,56px);line-height:.9;display:block}
.stat span{display:block;margin-top:9px;font-size:13px;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:#FFD9D9}

/* ---------- interior page hero ---------- */
.page-hero{position:relative;background:var(--ink);color:#fff;overflow:hidden;
  padding:clamp(58px,8vw,108px) 0 clamp(48px,6vw,80px)}
.page-hero__ghost{position:absolute;right:-1%;top:50%;transform:translateY(-50%);
  font-family:var(--display);font-weight:800;font-size:min(40vw,460px);line-height:.8;
  color:transparent;-webkit-text-stroke:2px rgba(255,255,255,.06);pointer-events:none;user-select:none}
.page-hero__in{position:relative;z-index:2;max-width:760px}
.page-hero h1{font-family:var(--display);font-weight:800;
  font-size:clamp(42px,6.4vw,86px);line-height:.94;margin:16px 0 20px;letter-spacing:-.03em}
.page-hero .lead{color:#CFCFD6;max-width:58ch}
.page-hero--red{border-bottom:7px solid var(--red)}
.page-hero--ink{border-bottom:7px solid #fff}

/* ---------- section ---------- */
.section{padding:clamp(60px,8vw,112px) 0}
.section--bone{background:var(--bone)}
.section--ink{background:var(--ink);color:#fff}
.section-head{max-width:720px;margin-bottom:clamp(34px,5vw,56px)}
.section-head h2{font-family:var(--display);font-weight:800;
  font-size:clamp(32px,5vw,60px);line-height:.96;margin:14px 0 16px;letter-spacing:-.03em}
.section--ink .section-head h2{color:#fff}
.section--ink .lead{color:#C2C2CA}

/* ---------- LANES ---------- */
.lanes{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.lane{position:relative;overflow:hidden;border-radius:20px;padding:clamp(30px,4vw,52px);
  min-height:340px;display:flex;flex-direction:column;justify-content:flex-end;
  transition:transform .25s cubic-bezier(.2,.8,.2,1)}
.lane:hover{transform:translateY(-6px)}
.lane__num{position:absolute;top:clamp(18px,3vw,30px);right:clamp(20px,3vw,34px);
  font-family:var(--display);font-weight:800;font-size:clamp(72px,11vw,140px);line-height:.7;opacity:.16}
.lane__tag{font-size:12px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;margin-bottom:14px}
.lane h3{font-family:var(--display);font-weight:800;font-size:clamp(28px,3.6vw,46px);line-height:.98;margin-bottom:14px}
.lane p{margin:0 0 24px;max-width:42ch}
.lane__link{font-weight:700;display:inline-flex;align-items:center;gap:8px;transition:gap .2s}
.lane:hover .lane__link{gap:14px}
.lane--youth{background:var(--red);color:#fff}
.lane--youth .lane__num{color:#fff}
.lane--youth p{color:#FFE2E2}
.lane--ent{background:var(--ink);color:#fff}
.lane--ent .lane__num,.lane--ent .lane__link{color:var(--red)}
.lane--ent p{color:#BFBFC7}

/* ---------- METHOD ---------- */
.method{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid var(--line-dark)}
.method__card{padding:clamp(28px,3.5vw,44px) clamp(20px,2.4vw,34px);
  border-right:1px solid var(--line-dark);border-bottom:1px solid var(--line-dark);position:relative}
.method__card:last-child{border-right:0}
.method__k{font-family:var(--display);font-weight:800;font-size:clamp(56px,7vw,92px);
  color:transparent;-webkit-text-stroke:2px var(--red);line-height:.85;margin-bottom:18px}
.method__card h3{font-family:var(--display);font-weight:700;font-size:24px;color:#fff;margin-bottom:10px}
.method__card p{color:#AFAFB8;font-size:15px;margin:0}

/* ---------- STORIES ---------- */
.stories{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.stories--6{grid-template-columns:repeat(3,1fr)}
.story{position:relative;display:block;border-radius:16px;overflow:hidden;background:#000;
  aspect-ratio:4/5;transition:transform .25s cubic-bezier(.2,.8,.2,1)}
.story:hover{transform:translateY(-6px)}
.story img{width:100%;height:100%;object-fit:cover;opacity:.78;transition:opacity .25s,transform .5s}
.story:hover img{opacity:1;transform:scale(1.04)}
.story::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(0,0,0,.05) 40%,rgba(0,0,0,.7))}
.story__play{position:absolute;top:16px;left:16px;z-index:2;width:46px;height:46px;border-radius:50%;
  background:var(--red);display:flex;align-items:center;justify-content:center;color:#fff;font-size:22px;transition:transform .25s}
.story:hover .story__play{transform:scale(1.12)}
.story__name{position:absolute;left:18px;bottom:16px;z-index:2;color:#fff;font-family:var(--display);font-weight:700;font-size:20px}

/* ---------- PROGRAM CARDS ---------- */
.prog{display:grid;grid-template-columns:repeat(auto-fit,minmax(270px,1fr));gap:18px}
.prog__card{background:var(--white);border:1px solid var(--line);border-radius:20px;overflow:hidden;
  display:flex;flex-direction:column;transition:transform .22s,box-shadow .22s,border-color .22s}
.prog__card:hover{transform:translateY(-6px);box-shadow:0 24px 50px rgba(0,0,0,.10);border-color:transparent}
.prog__top{height:7px;background:var(--red)}
.prog__top--ink{background:var(--ink)}
.prog__body{padding:30px 28px;display:flex;flex-direction:column;flex:1}
.prog__tag{font-size:12px;font-weight:700;letter-spacing:.13em;text-transform:uppercase;color:var(--red)}
.prog__tag--ink{color:var(--ink)}
.prog__body h3{font-family:var(--display);font-weight:800;font-size:27px;margin:12px 0 12px;line-height:1}
.prog__body p{color:var(--gray);font-size:15px;margin:0 0 24px}
.prog__body .btn{margin-top:auto;align-self:flex-start}

/* ---------- partner marquee ---------- */
.brandstrip{background:var(--white);border-top:1px solid var(--line);border-bottom:1px solid var(--line);overflow:hidden}
.brandstrip__track{display:flex;width:max-content;align-items:center;animation:scroll-x 30s linear infinite;padding:22px 0}
.brandstrip__track span{font-family:var(--display);font-weight:700;font-size:clamp(18px,2.4vw,26px);
  color:var(--ink);opacity:.34;white-space:nowrap}
.brandstrip__track .dot{color:var(--red);opacity:1;padding:0 26px}
.brandstrip:hover .brandstrip__track{animation-play-state:paused}

/* ---------- big CTA ---------- */
.cta{position:relative;overflow:hidden;background:var(--ink);color:#fff;text-align:center;
  padding:clamp(64px,9vw,118px) 0}
.cta__ghost{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);
  font-family:var(--display);font-weight:800;font-size:min(46vw,560px);line-height:.7;
  color:transparent;-webkit-text-stroke:2px rgba(237,32,36,.22);pointer-events:none}
.cta__in{position:relative;z-index:2;max-width:720px;margin:0 auto}
.cta h2{font-family:var(--display);font-weight:800;font-size:clamp(34px,5.6vw,68px);line-height:.98;margin:0 0 16px;letter-spacing:-.03em}
.cta p{color:#C4C4CC;margin:0 0 30px;font-size:18px}

/* ---------- contact ---------- */
.form-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:34px;align-items:start}
.field{margin-bottom:18px}
.field label{display:block;font-weight:600;font-size:14px;margin-bottom:7px}
.field input,.field textarea{width:100%;font-family:var(--sans);font-size:16px;padding:14px 16px;
  border:1.5px solid var(--line);border-radius:12px;background:#fff;color:var(--ink)}
.field input:focus,.field textarea:focus{outline:none;border-color:var(--red);box-shadow:0 0 0 3px var(--red-soft)}
.field textarea{min-height:150px;resize:vertical}
.contact-side{background:var(--ink);color:#fff;border-radius:20px;padding:36px 32px}
.contact-side h3{font-family:var(--display);font-weight:800;font-size:27px;margin:0 0 18px}
.contact-row{display:flex;align-items:center;gap:13px;margin-bottom:16px;color:#D2D2D8;font-size:15px}
.contact-row i{color:var(--red);font-size:20px;width:24px}
.contact-row a:hover{color:#fff}

/* ---------- footer ---------- */
.site-footer{background:#000;color:#fff;padding:60px 0 30px}
.foot-grid{display:flex;justify-content:space-between;gap:38px;flex-wrap:wrap;padding-bottom:36px;border-bottom:1px solid var(--line-dark)}
.foot-brand img{height:28px;margin-bottom:16px}
.foot-brand p{color:#9A9AA4;max-width:34ch;font-size:14px;margin:0}
.foot-col h4{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:#76767E;margin:0 0 14px;font-weight:700}
.foot-col a{display:block;color:#D0D0D6;font-size:15px;margin-bottom:11px;font-weight:500}
.foot-col a:hover{color:var(--red)}
.foot-bottom{display:flex;justify-content:space-between;align-items:center;gap:16px;flex-wrap:wrap;padding-top:22px;color:#76767E;font-size:13px}
.foot-social{display:flex;gap:16px;font-size:20px}
.foot-social a:hover{color:var(--red)}

/* ---------- motion ---------- */
.reveal{opacity:0;transform:translateY(26px);transition:opacity .6s ease,transform .6s cubic-bezier(.2,.8,.2,1)}
.reveal.in{opacity:1;transform:none}
.reveal[data-d="1"]{transition-delay:.08s}
.reveal[data-d="2"]{transition-delay:.16s}

/* ---------- responsive ---------- */
@media(max-width:900px){
  .nav-toggle{display:block}
  .nav-links{position:absolute;top:72px;left:0;right:0;flex-direction:column;align-items:flex-start;gap:0;
    background:#fff;border-bottom:1px solid var(--line);padding:6px 0;display:none}
  .nav-links.open{display:flex}
  .nav-links li{width:100%}
  .nav-links a{display:block;width:100%;padding:14px clamp(20px,5vw,52px)}
  .nav-links a[aria-current="page"]::after{display:none}
  .nav-cta{margin:10px clamp(20px,5vw,52px)}
  .hero__grid{grid-template-columns:1fr}
  .hero__fig{aspect-ratio:16/11;max-height:420px}
  .stats__row{grid-template-columns:1fr 1fr}
  .stat:nth-child(2){border-right:0}
  .stat:nth-child(1),.stat:nth-child(2){border-bottom:1px solid rgba(255,255,255,.22)}
  .lanes{grid-template-columns:1fr}
  .method{grid-template-columns:1fr}
  .method__card{border-right:0}
  .stories,.stories--6{grid-template-columns:1fr 1fr}
  .form-grid{grid-template-columns:1fr}
}
@media(max-width:560px){
  .stories,.stories--6{grid-template-columns:1fr}
  .hero__cta .btn,.cta .btn{width:100%;justify-content:center}
}
@media(prefers-reduced-motion:reduce){
  *{animation:none!important;transition:none!important;scroll-behavior:auto}
  .reveal{opacity:1;transform:none}
  .ticker__track,.brandstrip__track{animation:none!important}
}

/* ---------- spotlight (secondary "sprinkle" band) ---------- */
.spotlight{background:var(--ink);color:#fff;border-radius:20px;overflow:hidden;
  padding:clamp(30px,4vw,54px);display:grid;grid-template-columns:1fr auto;gap:26px;align-items:center;position:relative}
.spotlight__ghost{position:absolute;right:-10px;top:50%;transform:translateY(-50%);
  font-family:var(--display);font-weight:800;font-size:min(34vw,260px);line-height:.7;
  color:transparent;-webkit-text-stroke:2px rgba(237,32,36,.18);pointer-events:none}
.spotlight__in{position:relative;z-index:2;max-width:60ch}
.spotlight h3{font-family:var(--display);font-weight:800;font-size:clamp(24px,3.2vw,40px);line-height:1;margin:12px 0 10px}
.spotlight p{color:#BDBDC5;margin:0}
.spotlight .btn{position:relative;z-index:2}
@media(max-width:760px){.spotlight{grid-template-columns:1fr}}

/* feature row */
.feat{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.feat__card{background:#fff;border:1px solid var(--line);border-radius:18px;padding:28px 24px;transition:transform .22s,box-shadow .22s}
.feat__card:hover{transform:translateY(-5px);box-shadow:0 20px 44px rgba(0,0,0,.09)}
.feat__ico{width:50px;height:50px;border-radius:14px;background:var(--red-soft);color:var(--red);
  display:flex;align-items:center;justify-content:center;font-size:26px;margin-bottom:16px}
.feat__card h3{font-family:var(--display);font-weight:700;font-size:21px;margin:0 0 8px;line-height:1.05}
.feat__card p{color:var(--gray);font-size:14.5px;margin:0}
@media(max-width:900px){.feat{grid-template-columns:1fr 1fr}}
@media(max-width:540px){.feat{grid-template-columns:1fr}}

/* ---------- journey steps (adult ladder) ---------- */
.steps{display:grid;grid-template-columns:1fr auto 1fr;gap:22px;align-items:stretch}
.step{background:var(--ink-2);border:1px solid var(--line-dark);border-radius:18px;padding:32px 28px}
.step__n{font-family:var(--display);font-weight:800;font-size:18px;color:var(--red);letter-spacing:.1em}
.step h3{font-family:var(--display);font-weight:700;font-size:24px;color:#fff;margin:12px 0 10px;line-height:1.05}
.step p{color:#B6B6BE;font-size:15px;margin:0}
.step__arrow{display:flex;align-items:center;justify-content:center;color:var(--red);font-size:30px}
@media(max-width:760px){.steps{grid-template-columns:1fr}.step__arrow{transform:rotate(90deg);padding:4px 0}}

/* ---------- founder band ---------- */
.founder{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(24px,4vw,52px);align-items:center}
.founder__fig{position:relative;aspect-ratio:1/1;border-radius:20px;overflow:hidden;background:var(--ink);display:flex;align-items:center;justify-content:center}
.founder__fig img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.founder__fig b{font-family:var(--display);font-weight:800;font-size:min(30vw,200px);color:transparent;-webkit-text-stroke:2px rgba(237,32,36,.25);line-height:.8}
.founder__fig .slash{position:absolute;left:0;right:0;bottom:0;height:7px;background:var(--red)}
@media(max-width:760px){.founder{grid-template-columns:1fr}.founder__fig{max-height:360px}}

/* ---------- subtle referral band (adults -> other sites) ---------- */
.refer-band{border-top:1px solid var(--line)}
.refer-intro{display:flex;flex-direction:column;gap:6px;margin-bottom:20px}
.refer-intro p{margin:0;color:var(--gray);font-size:15px;max-width:60ch}
.refer{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.refer__card{display:flex;align-items:center;justify-content:space-between;gap:18px;
  border:1px solid var(--line);border-radius:14px;padding:20px 24px;background:#fff;
  transition:border-color .2s,transform .2s}
.refer__card:hover{border-color:var(--ink);transform:translateY(-2px)}
.refer__card .lbl{font-size:11px;letter-spacing:.13em;text-transform:uppercase;color:var(--red);font-weight:700}
.refer__card h3{font-family:var(--sans);font-weight:700;font-size:17px;margin:3px 0 4px;letter-spacing:0}
.refer__card p{font-size:13.5px;color:var(--gray);margin:0;line-height:1.45}
.refer__go{color:var(--ink);font-size:22px;flex-shrink:0}
@media(max-width:680px){.refer{grid-template-columns:1fr}}

/* ---------- contact form status message ---------- */
.form-msg{padding:14px 16px;border-radius:12px;margin-bottom:18px;font-weight:600;font-size:15px}
.form-msg.ok{background:#E9F8EE;color:#137A3B;border:1px solid #BFE6CD}
.form-msg.err{background:var(--red-soft);color:var(--red-dark);border:1px solid #F3C6C6}

/* ---------- trio (3-card row) ---------- */
.trio{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
@media(max-width:760px){.trio{grid-template-columns:1fr}}